Business Playground: Where Creativity and Commerce Collide
by Dave Stewart, Mark Simmons

Business Playground: Where Creativity and Commerce Collide<br>by Dave Stewart, Mark Simmons
Item# 032172058X
List price: $24.99
Softpro Price: $19.99

FOREWORD by legendary business icon, Virgin's Richard Branson

"Every child is an artist. The problem is how to remain an artist once we grow up." Pablo Picasso

In today's flat world, business as usual no longer cuts it. Anyone can compete on quality, price and timing. So what's the secret weapon that will boost your business over and above the competition?

Creativity!

But far too often creativity is sidelined and the energy and excitement that go along side it are subdued.

The Business Playground will change all that!

Prodigious musician, producer and entrepreneur Dave Stewart, and advertising and branding guru Mark Simmons show you how to rediscover your creativity. Through a quirky selection of idea-inducing games and stimulating stories you'll be able to bring your workplace back to life.

Be inspired by creative conversations with legendary Mick Jagger, Tony Award winning director Matthew Warchus, and Microsoft co-founder Paul Allen. And learn from innovative companies like Google, NASA and Nokia.

Unleash your amazing creative potential and get ready to play!


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Publisher: New Riders
Page Count (est.): 244
ISBN10: 032172058X
ISBN13: 9780321720580
Cover: Paperback
Pub Date: 7/15/2010